We foster an inclusive, welcoming and tolerant environment, where cultural diversities are appreciated and celebrated.
We see our clients and research participants as people; we take time to understand what matters to them so we can build a solid, long-lasting working relationship with them and contribute to exceed their expectations.
We reject rigid standards of uniformity and expectation.
We lean into strengths and talent, and acknowledge and celebrate the diverse fields of expertise across the team, so that everyone can feel empowered by, and proud of, their individual and collective impact.
We aim to exceed our clients’ expectations by pushing ourselves to find creative solutions.
We get right to the heart of the challenge proposed by the client, approaching every project in a considered, thorough, consistent and highly professional manner.
We actively choose to work with clients that spark enthusiastic and positive energy.
We stay curious and eager to meet new clients and tackle new challenges, and we are not afraid to conduct research in contexts we haven’t worked before.
We continuously question and challenge our individual and collective assumptions.
We push ourselves to explore unknown territories, from new markets and global regions, to experimental research methods, ways of working and emerging technologies and tools.